The Best Graphic Design Solution I’ve Found for Small Businesses

When you start a business, it’s easy to underestimate how often you need a graphic designer. There’s your logo, business cards, brochures, website graphics, and banners for social media profiles – and that’s just getting started. You’ll inevitably want to update all of these designs to stay current, and there’s always more than needs to be done.

If you don’t have a graphic designer on staff, you have three options:

1) Do it yourself. There are a lot of free or low-cost tools out there that can help beginners create great designs. However, this means you’re spending time learning new tools and creating graphics when your time is much better spent doing what you do best. And if you don’t have an eye for design or you’re not tech-savvy, this option can be incredibly frustrating and the designs may not look as polished as you’d like.

2) Pay a freelancer whenever you need a project done. If you want a professional look, you’ll have to hire a professional for the job. It can be a long process to find someone who gets your vision at a price you can afford. And if you’ve never worked with a designer before, it can be a bit of a learning curve to figure out how to best communicate your vision. When you do find someone you like, you tend to be very conservative with how many projects you send to them because getting a new design feels like a luxury or unnecessary expense.

3) Rarely (or never) update your designs. I’m definitely guilty of this. You run out of time to do the designs yourself, and working with freelancers can be a huge drain on your budget. Over time, your designs start to look dated and you probably don’t even realize how much it’s truly affecting your bottom line.

If you’re like me, you’ve probably tried a combination of all three. Fortunately, there’s another option 🙂

4) Use a flat-rate, unlimited graphic design service. This means you can send all the graphic design projects you want for one flat price! The one I’ve tried (and recommend) is Design Pickle.

No more trying to figure out how to use graphic design software (you’ve got more important things on your to-do list!). No more holding back on design projects because you’re worried about the cost. And you can finally refresh your look without blowing your budget.

I love sharing things I’ve tried and would recommend to friends and family. Note that if you sign up for this service, I may receive a small commission that helps support this page.

 

Design Pickle is for people who:

  • Need (or want) graphic design work on a regular basis
  • Don’t want to be surprised by the bill at the end of a project
  • Want the freedom to easily send projects to a designer whenever you have a great idea
  • Want to keep their business looking sharp

Here’s how it works:

  1. Sign up. Try their service risk-free for two weeks. If it’s not a good fit, you get a 100% refund. There’s really no reason not to give it a try!
  2. Tell them a little about your business. Design Pickle will match you with someone they think will be a good fit for your industry and the projects you’re looking for.
  3. Send your project ideas, any time day or night.
  4. Get your designs back as early as the next business day.

Easy, right?

 

I tried it for a few months. This is what I liked:

Incredibly easy to work with. They walk through everything step-by-step. They make the process very straightforward and painless.

Skip the hiring process. I didn’t have to worry about finding a good designer, interviewing candidates, checking references, and all the work that goes into hiring someone new.

Clear, quick communication with the designer. I never have to worry about following up to see where my design is.

Fast turnaround. With other designers, sometimes I had to wait for an opening in their schedule. With Design Pickle, I get my finished designs as soon as the next business day! Not only that, my designer often sends multiple versions so I can choose which option I like best.

Unlimited revisions. Many times when I see the final product, I start to notice things I want to change. Now I don’t have to worry about any extra fees for revisions.

The sky’s the limit! I don’t have to hold back on my design ideas. Whenever I have an idea, I can just add it to the queue. I no longer have to worry that hiring a designer for another project will put me over budget.

 

Here are some things to keep in mind:

As with anything, there are a few downsides. You won’t be able to hop on the call with your designer and brainstorm ideas together – everything must be done by email or through their website. This means you’ll need to have a good idea of what you want and communicate that well with your designer. The more specific you are, the better. That said, I’ve sent my designer some text and a few designs I liked and he put together something that I loved!

Not every graphic design project can be sent to Design Pickle. They won’t create websites, animations, or original logos. You’ll still have to hire someone else for those projects. But there are so many design projects they will work on, such as:

  • Social media graphics
  • Business cards
  • T-shirt designs
  • Brochures
  • Flyers
  • Online ads
  • Posters
  • Worksheets
  • Signs
  • Car wraps
  • Infographics
  • E-books
  • And more!

Basically, if you can describe it in an email, they’ll design it.

 

Get started creating awesome designs!

Check out Design Pickle and see if it’s for you. As I mentioned before, you can try them risk-free for two weeks. That’s plenty of time to get to know your designer and get a few projects done to see if the service would be helpful. If you submit one project every business day, that’s 10 designs during that two-week period!

Give your business a refresh – you deserve it! And I think you’ll be pleasantly surprised at how great designs can bring more credibility, trust, and sales to your business.

The Best Cross-Platform Analytic Tools to Monitor Your Web Presence (for Any Budget)

You won’t know if your online marketing efforts are successful unless you measure them. Compiling data by hand into spreadsheets or switching back and forth between platforms to try to get a complete picture of your online presence is not always a good use of your time. When you’re ready to step up your game, you’ll want to graduate to a cross-platform analytic tools to monitor everything in one place.

STOP wasting time measuring your social media stats.

START spending more time on strategy to grow your online presence.

cross-platform-analytic-tools

These cross-platform analytic tools can help. They will monitor how you’re doing on Facebook, Twitter, Pinterest, Instagram, LinkedIn, Google+, Google Analytics, MailChimp, and more. Some will even create reports for you.

There are three types of cross-platform analytic tools:

Scheduling tools with built-in analytics can be a great option to provide everything you need in one place. You won’t have to switch back and forth between pages when you’re deciding what to post. These tools are a great way to help you put what you’ve learned from analytics into practice. Before you fill up your queue, glance at your analytics to see what’s been popular (or not so popular) and adjust your messages or links you post accordingly.

Advanced tools may not offer an all-in-one scheduling and analytic package, but they can provide a more in-depth analysis and additional features to help you dig a little deeper.

KPI (key performance indicator) dashboards offer even more advanced reporting because they can pull information from other sources like email, ads, webinars, CRMs, and more. These tools give you the ability to measure how your online marketing efforts are helping you reach tangible goals. Even though these are advanced tools, many of them have affordable price points for nonprofits and small businesses.

Let’s dig in and find a tool for you!



 

Social media scheduling tools with analytics

Find an all-in-one scheduling and analytic tool that works for you.

Hootsuite

Hootsuite analytic tool

 

 

 

 

 

 

 

 

 

 

Cool features:

This dashboard, used and loved by many, can help you schedule posts, monitor analytics, and see what people are saying about you online  at a glance. It’s completely customizable so you can see all the information that’s relevant to you right away when you sign in. You can also integrate RSS feeds so you can find content, schedule it, and monitor your results all in one place.

With the Pro version, you’ll have access to their extensive app library so you can integrate all your favorite tools into one fancy shmancy dashboard.

Analytics available for:

Facebook, Google+, Google Analytics, Instagram, LinkedIn, Twitter, WordPress

Price:

Hootsuite has a free option that allows you to create up to two active reports at a time, with a limited number of reporting options.

If you subscribe to Hootsuite Pro ($9.99/month), you’ll get access to more reports and 50 points you can use toward creating them. Additional reports cost 5-30 points each, depending on the type.

 

Buffer

Buffer analytic tool

 

 

 

 

 

 

 

 

 

 

Cool features:

This streamlined tool is one of my favorites. I love the clean interface and how everything is so intuitive. The built-in analytics will help you see at a glance which of your posts are the most and least popular. This kind of information is critical to help you post more of what you audience wants – and less of what they don’t.

Analytics available for:

Facebook, Google+, LinkedIn, Pinterest, Twitter

Price:

Buffer’s free plan allows you to see basic analytics: number of retweets/shares, likes, mentions, clicks, and potential reach.

Their Awesome plan ($10/month) gives your more features within the scheduling system and also allows you to sort your most popular and least popular posts.

For more advanced analytics, you’ll have to sign up for their Buffer for Business plan, starting at $50/month.

 

SproutSocial

SproutSocial analytic tool

 

 

 

 

 

 

 

 

 

 

Cool features:

Not only does Sproutsocial monitor basic social media stats, it also includes an engagement report, team report, Twitter comparison, Twitter listening, and more. They also have reporting tools and summary emails so you can see the stats that are important to you at a glance, or even in your inbox.

Analytics available for:

Facebook, Instagram, Google Analytics, Twitter

Price:

Plans start at $59 per user/month. While they do offer a free trial, they do not have a free version of their services.

 

Advanced tools to track your online performance

These third-party tools offer advanced reporting to measure key metrics for your online presence.

SocialReport

Social Report Analytic Tool

 

 

 

 

 

 

 

 

 

 

Cool features:

This tool started out as a social media analytic tool, and now offers publishing features in some of their plans. They offer reports, social keyword searching, and a ROI calculator. They also have a social automation feature so you can follow or unfollow users, like or favorite posts, and more based on the parameters you set.

Platforms supported by SocialReport:

Blogger, Ebay, Facebook, Google, Instagram, LinkedIn, Twitter, WordPress, YouTube

Price:

Packages start at $19/month, which includes up to 5 social profiles plus web analytics. While they do offer a 30-day free trial, they do not have a free version.

If you want to be able to publish and schedule posts, you can unlock this feature in their standard plan for $49/month.

 

SumAll

SumAll Analytic Tool

 

 

 

 

 

 

 

 

 

 

Cool features:

SumAll of course measures the basics of engagement, follower growth, pageviews, and more. They also do post analysis to help you figure out what’s working and what isn’t. Their Insights tool helps you find ideal posting days and times, hashtags, format, content types, engaging keywords, and more that will supercharge your social media strategy.

Platforms supported by SumAll:

Facebook, Instagram, Google Analytics, Twitter

Price:

Their free basic account includes an interactive social media dashboard, email digests, performance and thank you tweets, and unlimited social media profiles.

Upgrade to their premium plan for $99/month to get weekly and monthly social media reports, weekly actionable insights, early access to new products, and priority support.

 

SimplyMeasured

SimplyMeasured Analytic Tool

 

 

 

 

 

 

 

 

 

 

Cool features:

SimplyMeasured helps you zone in on data you can take action on right away. While their premium subscription is pretty pricey, they have many free reports that will help you get a grasp on your followers, content, and competitors so you can improve your strategy. Their newsletter also has a lot of useful tips and guides and is worth subscribing to even if you don’t use their services.

Platforms supported by SimplyMeasured:

Facebook, Google+, Instagram, LinkedIn, Pinterest, Tumblr, Twitter, Vine, YouTube

Price:

SimplyMeasured offers many free reports for Twitter followers, Instagram users, Facebook pages and insights, Facebook competitive analysis, Facebook content, Google+, Vine, Twitter customer service, social traffic, and traffic source analysis.

Monthly subscriptions for advanced reports start at $500.

 

Socialbakers

Socialbakers analytic tool

 

 

 

 

 

 

 

 

 

 

Cool features:

This tool is especially useful if you’re using Facebook and Twitter ads and if you want to keep a close eye on your competition. Use this tool to quickly see your paid vs organic performance and create scheduled reports.

Platforms supported by Socialbakers:

Facebook, Facebook Ads, Google+, Instagram, LinkedIn, Twitter, VK

Price:

They offer free tools that help you analyze your Instagram feed, keep track of contest entries on Facebook, and find shareable content to post to Facebook.

If you want access to their robust analysis and reporting, their plans start at $120/month.

 

Quintly

Quintly analytic tool

 

 

 

 

 

 

 

 

 

 

Cool features:

Quintly is one of the few tools on this list that supports Pinterest and YouTube reporting, so this definitely gives it an edge over some of the other tools. Use their benchmarking tool to track key metrics and compare your performance with other pages and profiles.

Their smart reporting feature automatically updates your reports when you change your custom dashboard. You can also track key influencers so you can engage with them in meaningful ways. These are just a few of the advanced features Quintly offers!

Platforms supported by Quintly:

Facebook, Google+, Instagram, LinkedIn, Pinterest, RSS, Twitter, YouTube

Price:

Plans start at $129/month for 5 profiles, 2 dashboards and 1 user. While they do offer a free trial, they do not have a free version of their platform.

 

KPI Dashboards

See your KPIs (key performance indicators) at a glance. Use these tools to track progress toward your goals.

Cyfe

Cyfe analytic tool

 

 

 

 

 

 

 

 

 

 

Cool features:

This tool is really one of the best values out there. Their free plan is usually enough to get you started (and loving the tools!). They have pre-built widgets, data exports in a variety of file types, real-time analytics, and more. They also offer a “TV mode” so you can make your analytics presentation-ready with a click of a button.

Price:

Cyfe offers a free plan which allows you to set up a limited number of widgets. To upgrade to unlimited dashboards and widgets, their plan is $19/month.

 

Dasheroo

Dasheroo analytic tool

 

 

 

 

 

 

 

 

 

 

Cool features:

With their free plan and templates, it’s easy to get started right away. One cool feature is insight mashups to help you see correlations between data from different sources. You can also download and print your dashboards to send to your team.

Price:

They offer a free plan with 12 data insights, 4 dashboards, and a 30 day data window. Premium plans start at $19/month.

 

Klipfolio

Klipfolio analytic tool

 

 

 

 

 

 

 

 

 

 

Cool features:

Upload you own data with integrations like Google Sheets and Dropbox, manipulate formulas, and combine data formats to visualize information in a way that works for you and your team. You can also customize our vizualizations and add thresholds and indicators so you can quickly spot potential problem areas. Klipfolio has a lot of great options to help you customize and drill down on your data so you see insights that matter the most.

Price:

After a free trial, plans start at $24/month with 5 users, 10 dashboards, and 2.5k API calls/day. You’ll need to upgrade to the next tier to be able to download reports.

 

Geckoboard

Geckoboard analytic tool

 

 

 

 

 

 

 

 

 

 

Cool features:

If you have some key information you want to track that’s stored in spreadsheets, you’ll be able to integrate it with all your other online data with this tool. You can also display dashboards with your own domain name, design it with custom CSS, restrict access based on IP address, and monitor your stats via their iPhone app.

Price:

Monthly subscriptions start at $49/month, which includes 2 dashboards. While they do offer a free 30-day trial, they do not have a free version of their platform.

 

 

9 Free Facebook Analytic Tools to Unlock Your Own Secret Sauce for Increased Engagement

It’s easy to learn more about your audience and boost engagement on Facebook if you have the right tools. With these 9 free Facebook tools, you won’t even have to open your wallet to get some great insights. (Plus, there’s two bonus tools at the end of this list!)

Free Facebook Analytic Tools

As with just about anything, there is no one-size-fits-all solution. It all depends on your goals. In this list you’ll find tools to help you take a deeper look at your audience, see which posts are getting the most traction, compare your page to others in your field, get specific recommendations for improvements, and more.

If you ever asked yourself: Am I posting frequently enough? Is my engagement rate on par with other similar pages? What time are my Facebook fans online? Who’s engaging with my posts? What kinds of things should I post on Facebook? Wonder no more.

Check out these free Facebook analytic tools:

 

1. LikeAlyzer

This is a handy free tool can help you see if you are on par with other pages for key areas such as posting frequency and engagement rate. It will analyze your public Facebook page and give you specific recommendations as to how you can improve.

You can also plug in Facebook page urls for other organizations in your field to see what they’re doing right so you can learn from them.

Likealyzer Facebook analytic tool

 

2. Edgerank Checker

Use this tool to quickly see your likes, comments, and post impressions during the previous week. They also have a heatmap feature to see exactly what days and times your Facebook fans are online.

Upgrade to pro starting at $90/month to get advanced insights such as recommendations of which keywords to use to increase engagement, the optimal post frequency for your page, a comparison of your page to industry averages, and see your most successful photos.

Edgerank checker Facebook analytic tool

 

3. SocialExpress

This tool will help you generate reports on your Facebook stats that will look way cooler than anything you could put together with a spreadsheet. And if you’ve already put a ton of information into spreadsheets, just upload them into their system.

Create charts and visuals to show your engagement rate, number of fans, organic and paid reach, viral reach, and more. Drag and drop visual elements and screenshots of your Facebook posts directly into the report.

SocialExpress Facebook analytic tool

 

4. Komfo

Komfo has a simple free tool to help you analyze your posts. Quickly see how your page compares to the average interaction rate on Facebook.

See stats from the last 30 days on fan penetration, viral amplification, CTR, spam score, stories, and reach. Sort by any of these metrics to see your most and least popular posts. You can also email the report to anyone you’d like.

This is a free tool they offer, and they also have a whole suite of social media tools to explore.

Komfo Facebook analytic tool

 

5. Agora Pulse

This Facebook Page Barometer helps you see how your page compares to the average page activity across Facebook. See stats for the percentage of fans reached, engagement, negative feedback, and more.

Upgrade to their paid plans starting at $29/month to access advanced features such as publishing, reporting, ad monitoring, and competitor comparison. You’ll also be able to connect your Twitter and Instagram profiles to manage all three profiles in one place.

Agora Pulsa Facebook analytic tool

 

6. SimplyMeasured

Use this tool for free reports on your Facebook fans and post performance including analysis on insights, competitors, content, and page performance.

They also have several other free reports for other social media channels. Monthly subscriptions for premium reports start at $500.

Their newsletter has a lot of useful tips and guides and is worth subscribing to even if you don’t use their services.

SimplyMeasured Facebook analyic tool

 

7. Cyfe

This dashboard will help you visualize a TON of information about your Facebook fans and what you’ve posted. See trends in clicks, likes, check-ins, reach, overall performance, and more.

Dig a little deeper and see your reach and check-ins alongside with demographic information so you know exactly who is seeing your posts and interacting with you.

No need to stop with Facebook – this tool will help you track information from many profiles all in one place. Cyfe gives you a limited number of “widgets” on their dashboard for free, or upgrade for $19/month for unlimited data.

Cyfe Facebook analytic tool

 

8. Dasheroo

This is another dashboard to help you see all your important stats in one place. This tool has many in-depth analytics displayed in an intuitive way. Learn about your post consumption by type, organic vs paid reach, posts with the highest engagement, and more.

You can also compare your page to your competitors for a bit of context. Set up alerts when your stats hit a certain threshold, and export the dashboard to use it in other place.

You don’t have to only monitor your Facebook analytics – use this tool to see insights for many profiles in one place. They offer a free plan with 12 data insights, 4 dashboards, and a 30 day data window. Premium plans start at $19/month.

Dasheroo Facebook analytic tool

 

9. Facebook Insights

Don’t forget that you can get tons of great information (also for free!) from Facebook itself.

Get insights for likes, reach, page views, video, demographic information, and actions people took on your page. Some of this information only seems to be available via Facebook Insights vs third party tools, so be sure to check out your stats here from time to time even if you prefer another tool.

Facebook Insights

 

 

Bonus free tools for Facebook:

Yay! More free stuff! 😀

 

Facebook Timeline Contest Tool by Agora Pulse

Facebook contests are a great way to engage your followers. Fortunately, Agora Pulse created a free tool to do most of the work for you. Whether you’re doing a sweepstakes, quiz, or photo contest, this tool will make it easy to run your contests on Facebook.

Facebook timeline contest tool

ShareGrab

It can be hard to know what kind of content your audience will like, and we don’t often always have time to scour through Facebook pages, blogs, and RSS feeds to find things to post. That’s where this awesome free tool comes in.

Choose pages that post things similar to you and ShareGrab will search those pages to find the most successful posts. The great thing is, this content has already been tested with an audience similar to yours, so you’ll likely see a higher engagement rate with these posts.

Facebook content grab tool

 

12 YouTube Analytic Tools to Track Your Video Performance

Visual media is becoming increasingly important, and incorporating videos into your online strategy will help you tell your story. These YouTube analytic tools can help you discover what kinds of videos will encourage your audience to take action.

YouTube analytic tools

51.9% of marketing professionals worldwide name video as the type of content with the best ROI. What does this mean for you? Video can be a critical piece in helping you meet your goals.

You should be asking yourself: How long should my videos be? What kinds of keywords and tags should I use? What kinds of people watch my videos? Where are my videos being embedded? Does anyone click on my annotations? As you may have guessed, YouTube analytic tools can help you answer these questions and more.

 

1. YouTube Analytics

YouTube offers in-depth analytics within their platform for free, so this is the best place to start for most. Take a close look at the watch time, audience retention, which websites embed your videos, clicks to your annotations, and much, much more. Before you pay for an analytic tool for your YouTube channel and videos, check out these stats – you’ll probably be pleasantly surprised!

YouTube analytics

 

2. ChannelMeter

This dedicated YouTube analytics tool gives you playlist analytics, detailed demographic reports, video dropoff analytics, keyword monitoring, and more. You’ll also be able to track, analyze, and compare any other channel so you know how you compare with others in your genre.

This is one of the few dedicated YouTube analytics platforms in this list, so you’re really going to be able to dig deep and boost your performance on this channel.

After a 14-day free trial, paid plans start at $59/month.

ChannelMeter YouTube Analytic Tool

 

3. Vidooly

This dedicated YouTube analytics tool helps you maximize search traffic, increase your subscriber base, and see how you compare with others in your genre.

You’ll be able to see suggested tags, suggested channels to subscribe to, comment analysis, and more. You only find these kinds of in-depth analytics with a dedicated tool, which makes Vidooly unique compared to most of the other tools in this list.

After a 14-day trial, subscriptions start at $99/year per channel.

Vidooly YouTube Analytic Tool

 

4. SocialReport

This tool started out as a social media analytic tool, and now offers publishing features in some of their plans. They offer reports, social keyword searching, and a ROI calculator. They also have a social automation feature so you can follow or unfollow users, like or favorite posts, and more based on the parameters you set.

Packages start at $19/month, which includes up to 5 social profiles plus web analytics. While they do offer a 30-day free trial, they do not have a free version.

If you want to be able to publish and schedule posts, you can unlock this feature in their standard plan for $49/month.

Social Report Analytic Tool

 

5. Quintly

Use their benchmarking tool to track key metrics and compare your performance with other profiles. Their smart reporting feature automatically updates your reports when you change your custom dashboard. You can also track key influencers so you can engage with them in meaningful ways. These are just a few of the advanced features Quintly offers!

Plans start at $129/month for 5 profiles, 2 dashboards and 1 user. While they do offer a free trial, they do not have a free version of their platform.

Quintly analytic tool

 

6. RankTrackr

This tool will help you optimize your YouTube SEO (and on other channels). Track local rankings, search volume, track your competitors, and export reports.

After a 10-day free trial, plans start at $17.60/month.

Rank Trackr Analytic tool

 

7. Socialbakers

This tool helps you monitor many social media profiles, including YouTube. Track your growth, learn more about your audience, identify influencers, create scheduled reports, and more.

If you want access to their robust analysis and reporting, their plans start at $120/month.

Socialbakers analytic tool

 

8. Rival IQ

As the name suggests, this tool will definitely give you a leg up on your competition. Not only will you be able to see your stats, you’ll also be able to see how you compare against other profiles, get alerts, and export reports.

After a 14-day rial, monthly subscriptions start at $199/month.

RivalIQ Analytic Tool

 

9. Cyfe

This tool is really one of the best values out there. Their free plan is usually enough to get you started (and loving the tools!). They have pre-built widgets, data exports in a variety of file types, real-time analytics, and more. They also offer a “TV mode” so you can make your analytics presentation-ready with a click of a button.

Cyfe offers a free plan which allows you to set up a limited number of widgets. To upgrade to unlimited dashboards and widgets, their plan is $19/month.

Cyfe analytic tool

 

10. Dasheroo

With their free plan and templates, it’s easy to get started right away. One cool feature is insight mashups to help you see correlations between data from different sources. You can also download and print your dashboards to send to your team.

They offer a free plan with 12 data insights, 4 dashboards, and a 30 day data window. Premium plans start at $19/month.

Dasheroo analytic tool

 

11. Klipfolio

Upload you own data with integrations like Google Sheets and Dropbox, manipulate formulas, and combine data formats to visualize information in a way that works for you and your team. You can also customize our vizualizations and add thresholds and indicators so you can quickly spot potential problem areas. Klipfolio has a lot of great options to help you customize and drill down on your data so you see insights that matter the most.

After a free trial, plans start at $24/month with 5 users, 10 dashboards, and 2.5k API calls/day. You’ll need to upgrade to the next tier to be able to download reports.

Klipfolio analytic tool

12. Geckoboard

If you have some key information you want to track that’s stored in spreadsheets, you’ll be able to integrate it with all your other online data with this tool. You can also display dashboards with your own domain name, design it with custom CSS, restrict access based on IP address, and monitor your stats via their iPhone app.

Monthly subscriptions start at $49/month, which includes 2 dashboards. While they do offer a free 30-day trial, they do not have a free version of their platform.

Geckoboard analytic tool

 

 

Pinterest Scheduling Tools

I could get lost in Pinterest for hours! There is always more to see and discover.

One thing I love about Pinterest as a social media tool is that it is a great place to share evergreen resources. Even so, it’s important to continue to add content on a regular basis. As you can imagine, this is much easier to do with a scheduling tool.

5 Awesome Pinterest Scheduling Tools

Here are five awesome Pinterest scheduling tools to check out:

Buffer

One of my favorite social media management tools also integrates with Pinterest! Use Buffer to collaborate with your team members to post not only to Pinterest, but also to Facebook, Twitter, LinkedIn, and Google+.

There are two features of this tool that I love: 1) You can integrate your pins with Google Analytics Campaigns to track your progress, and 2) Their tool “Pablo” can help you create shareable images without leaving their website.

They have a free version to manage Facebook and Twitter, but you’ll have to upgrade to post to Pinterest. Even so, it’s a very affordable tool starting at $10/month. Plus, they have discounts for nonprofits and their customer service is excellent.

Pinterest Scheduler Buffer

 

Robovy

This is a fairly new scheduling tool on the market. It doesn’t have as many features as some of the other options, but at $5/month the price can’t be beat.

If you have a lot of pins ready to go, use their bulk upload feature to get started quickly. You can also pin to multiple boards and clone pins to increase your productivity.

Pinterest Scheduler Robovy

 

Tailwind

I’ve been using Tailwind for a while now, and their analytics are by far the most comprehensive. In addition to seeing general stats on your pins, you can also discover trending content, get insights on competitors, and track what’s being pinned from your site.

They also have a bulk upload feature, the ability to schedule repins, and a platform for sharing the work with team members.

All of these great features, combined with the fact that you can also post to Instagram, makes this a great tool to manage your visual content.

Pinterest Scheduler Tailwind

 

Viraltag

If you’re looking for a tool to manage all your social media accounts in one place, Viraltag is a great option. In addition to Pinterest, also schedule to Facebook, Twitter, LinkedIn, Tumblr, and Instagram.

They recently released new features including bulk upload, analytics, and integrations with Google Analytics and Canva. If you had previously overlooked this tool because you were looking for more features, it’s time to give it a second chance.

Plans are a little more pricey starting at $29/month, but they have special pricing for bloggers and nonprofits. If you write an honest review about their product you can get 60% off pro plan.

Pinterst Scheduler Viraltag

 

ViralWoot

Schedule up to 100 pins per month for free, which is likely more than enough for most nonprofits and small businesses. They have a free bookmarklet you install on your browser to schedule pins, or search Google images to pin within the website itself.

To upload images directly into the scheduler or to schedule pins from Facebook, you’ll have to purchase one of their paid subscriptions, which start at $8/month.

ViralWoot is also a platform that can help you get more followers, likes, and repins. They also offer some basic analytics and Instagram scheduling.

Pinterest Scheduler ViralWoot

 

Use this infographic to compare features from all the tools side-by-side:

Pinterest Scheduling Tools Comparison Chart 2016

Infographic updated on January 19, 2016.

 

11 Free Analytic Tools for Twitter

You don’t need a budget to get started analyzing your tweets and followers. To help you navigate the world of Twitter tools, I’ve scoured the web to find the ones that are the most useful. This is by no means an exhaustive list of analytic tools for Twitter, but these are some of the best ones I’ve found so far.

All the tools in this list have at least some features available for free. When you’re just starting out, that’s usually all you’ll need.

When you become a more advanced user, upgrade to the paid versions if you want to dig deeper.

It’s unlikely that one tool will meet all your needs, so try out a few and see what works for your style and goals.

1. BlueNod

This is a powerful visual tool that helps you map your networks and explore networks for other users or hashtags. To have more than three active maps and to analyze more than 1,000 tweets/month, upgrade to paid plans starting at €49/month.

BlueNod Twitter Analytic Tool

 

2. FollowerWonk

Use this tool to see very detailed information about your followers such as social authority, location, most active hours online, follower and following counts, account ages, recency of tweet, percent tweets with urls, retweets, bio word cloud, and more. A few features are available for free; try the pro version free for 30 days then it’s $99/month.

FollowerWonk Twitter Analytic Tool

 

3. Klear

Use Klear to get demographics of your followers (gender, influence, locations, interests), find influencers in any field, and analyze activity of related accounts. Some free features can get you started; paid plans start at $99/month.

Hint: The monthly subscription is out of the budget for many small businesses and nonprofits, and at first glance it doesn’t seem like there’s a lot of information that you can get for free. On the bottom left of the homepage you can search a name or screen name. This is where you can find a lot of useful insights for your own page as well as others for free.

Twitter Analytic Tool Klear

 

4. MyTopTweet

This is a simple free tool to find the top 10 tweets for any Twitter account. A great tool for quick and easy audience research.

Twitter Analytic Tool MyTopTweet

 

5. SimplyMeasured

Use this tool for free reports on Twitter your followers including top keywords, Klout scores, Klout topics, time zone of your influencers, and more. They also have several other free reports for other social media channels. Monthly subscriptions for premium reports start at $500. Their newsletter has a lot of useful tips and guides and is worth subscribing to even if you don’t use their services.

Twitter Tool SimplyMeasured

6. Social Bearing

Analyze your own tweets, find users interested in any topic, and filter your searches by a wide range of options to zero in on your target audience. Social Bearing analyzes the sentiment of tweets, so that’s one unique feature to test the tone of your content.

 

 

7. SocialBro

This is a powerful tool to find influencers to target. Find the best time to tweet, see community insights, and manage the accounts you follow. Unlock additional features such as analytics of your tweets, import email addresses, and automate Twitter tasks starting at $13.95/month.

Twitter Analytic Tool SocialBro

 

8. SocialRank

Filter and sort your followers using this tool to find influencers. Upgrade to analyze other accounts, and paid plans start at $49/month.

Twitter Analytic Tool SocialRank

 

9. Tweriod

Use this tool to get insights on your followers. The best feature is that it lets you know at what times most of your followers are online and it syncs with your Buffer account to send out tweets when your followers are online. You can also graph times of the day you received @replies, research hashtags, analyze individual Twitter users and users from your lists, generate word clouds people following you are talking about, and more. A few features are free and monthly subscriptions are based on the number of followers and are very affordable, starting at $3.99/month. Tweriod can be a little buggy sometimes, but I think the synchronization with Buffer is worth the subscription.

Twitter Analytic Tool Tweriod

 

10. Twitonomy

Use this tool to analyze your Twitter activity and interactions, identify your power users, see insights on your lists, customize your analytics dashboard, and more. Upgrade for premium features like insights on hashtags, analyzing other users, and to download analytics reports. Premium plans start at $19/month.

Twitter Analytic Tool Twitonomy

 

11. Twitter Analytics

Twitter has some very useful analytics that come with the platform, 100% free, that will hep you monitor impressions and engagements for your tweets. You’ll also be able to dig into some very sophisticated information about your audience including mobile device type, household income, occupation type, education, marital status, consumer buying styles, political party affiliation, and more. Compare audiences for your followers, your organic audience, your campaign audiences, and all Twitter users. Also, browse upcoming events on Twitter to help you plan how you can engage in popular conversations.

Twitter Analytic Tool Twitter Analytics

 

8 free tools to test if your site is ready for mobile

Mobile is here to stay. If your site isn’t optimized for mobile you’re not only losing out on visitors, but also potential subscribers, volunteers, and donors.

There are many mobile-testing sites out there and these are my favorites. These free tools can help you identify and prioritize ways to optimize your site for mobile.

While these tools can give you an idea of how your website might look on different devices, there’s no substitute for actually trying out your site on real phones and tablets. I’ve found that some elements look the same on these test sites as they do on my phone, and some are quite different. Use these tools as a resource while you’re building a site, but be sure to test the final product on a few mobile devices.

Three of these eight tools are by Google. If you’re trying to improve your SEO, you care the most about how your site ranks in Google so it makes sense to use their tools.

1. Google Developers Mobile-Friendly Test

This is a quick and easy test to verify if your website is mobile-friendly. Just plug in your web address and wait a few seconds for the results!

Google Developers mobile test

Google Developers Mobile-Friendly Test

 

2. Google Chrome

You don’t need to go to a separate website to check how your website will look on mobile devices. When you’re using the Google Chrome browser, press Ctrl + Shift + C (or Cmd + Shift + C on a Mac). Click on the mobile device icon and select the device you want to test from the drop-down list.

This is a quick and easy test that’s useful when you’re building a site or when you want to show someone how your mobile site looks on a moment’s notice. The only downside is that you can’t see how the site looks when you rotate a mobile device.

Google Chrome mobile test

Google Chrome mobile test

 

3. Mobiletest.me

This is a simple, user-friendly tool to see how your site looks on various devices. Use the “My favourites” feature to bookmark the top mobile devices people use to access your site.

Mobiltest.me site for testing mobile websites

Mobiletest.me mobile test options

 

4. Screenfly

Test how your site looks on desktop, tablet, mobile, and TV. You can generate a link to easily share the results. They also have tools to help you build sitemaps and wireframes.

Screenfly mobile test

Screenfly mobile test

 

5. mobiReady

Use mobiReady to test multiple sizes of mobile devices at once. Compare your site to the top 1000 Alexa sites to see how “mobile ready” it is. MobiReady also gives very specific recommendations so you can see what needs improvement.

mobiReady mobile test

mobiReady’s recommendations for improvement

 

6. Dyanatrace

Use this tool to compare your response time to other countries and industries. See what percentage images, JavaScript, CSS, HTML, and text take up on your mobile and desktop sites. Also see the breakdown of the response time for how your page loads so you know exactly what is slowing your site down.  You do have to exchange your contact information to get their report and they offer a free consultation to help you identify ways to improve.

Dynatrace mobile test

Dynatrace moblie test

 

7. W3C mobileOK Checker

The World Wide Web Consortium (W3C) is an international community that works with organizations and the public to develop web standards. They have a handy mobile checker that will give you specific recommendations on how to make your site more mobile-friendly and let you know which changes are a top priority.

W3C mobileOK Checker

W3C mobileOK Checker

 

8. Google Developers PageSpeed Insights

Use Google’s tools to test the speed of your website for both mobile and desktop. Also get specific recommendations to help you increase your speed.

Google Developers PageSpeed Insights

Google Developers PageSpeed Insights

5 tools to make infographics without hiring a designer

Everyone loves to share infographics. They’re a great tool to get your message across quickly in a way that’s easy to understand.

While hiring a pro is ideal, sometimes you have a tight budget or a short time frame and working with a graphic designer isn’t always possible.

That’s where these tools come in handy. All you need is some compelling information and an eye for design in order to create beautiful infographics on your own.

 

1. Piktochart

Use this tool to create beautiful infographics, reports, banners, or presentations. Start from a blank template, use one of their free templates, or upgrade to pro themes. Use their graphics or import your own in their drag-and-drop tool. Get access to the best features for $29/month.

Infographic Piktochart

Piktochart

 

2. Easel.ly

This easy-to-use web tool helps you visualize many different kinds of concepts and ideas. While it does have some chart tools, I think this tool is better suited for other kinds of visualizations. The free account includes 60 images and 10 fonts. Upgrade to pro for only $3/month.

Infographic Easelly

Easel.ly

 

3. Tableau Public

This desktop app is great for visualizing data sets. Infographics using their free version can be shared via email, Twitter, Facebook, LinkedIn, Google+ and/or embedded on your site. Upgrade to save it on your own computer and to integrate with more data programs.

Infographic Tableau Public

Tableau Public

 

4. Infogr.am

This tool has a lot of chart options and is great to work on projects with a team. Integrate with Google Analytics and Google Sheets to create infographics, charts, and maps. Upgrades from the free account start at $15/month.

Infographic Infogram

Infogr.am

 

5. Vengage

This web tool has a lot of sophisticated templates for the user that’s looking for more advanced features to really customize your content. There are free templates and icons available, and premium plans start at $19/month.

Infographic Vengage

Vengage